Privacy Policy
Last Updated: March 02, 2025
Welcome to RetoolED.me ("we," "us," or "our"). We are committed to protecting your privacy and ensuring your personal information is handled responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information—including using cookies and similar technologies—when you visit our website www.RetoolED.me (the "Site") or purchase our digital products and courses. This policy applies globally and complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) for individuals in the European Economic Area (EEA).
By using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Site or services.
1. Information We Collect
We collect information from you in the following ways:
a. Personal Information You Provide
When you interact with our Site or purchase our digital products and courses, we may collect:
Identity Data: Name, email address, billing address, and phone number.
Payment Data: Payment details (e.g., credit card number, billing information) processed securely through third-party payment processors.
Account Data: Username, password, and preferences if you create an account.
Communication Data: Information you provide when contacting us via email, support forms, or other channels.
b. Automatically Collected Information
When you visit our Site, we may automatically collect:
Technical Data: IP address, browser type, device information, operating system, and browsing behavior (e.g., pages visited, time spent).
Usage Data: Information about how you interact with our Site, such as clicks, downloads, and course progress.
Cookies and Tracking Data: Data collected via cookies and similar technologies (see Section 4 for details).
c. Information from Third Parties
We may receive information from third-party services (e.g., payment processors, analytics providers, or marketing partners) to facilitate transactions or improve our services.
2. How We Use Your Information
We use your information for the following purposes:
To Provide and Improve Services: Process purchases, deliver digital products and courses, manage your account, and enhance Site functionality.
To Communicate with You: Send transactional emails (e.g., order confirmations), respond to inquiries, and provide customer support.
Marketing and Promotions: Send newsletters, promotional offers, or updates about new products (with your consent where required).
Legal Compliance: Comply with applicable laws, regulations, and legal processes.
Analytics and Personalization: Analyze Site usage and personalize your experience based on preferences and behavior.
Under GDPR, we rely on these legal bases:
Consent: For marketing emails or non-essential cookies.
Contract: To fulfill purchases or provide course access.
Legitimate Interests: For improving services, preventing fraud, or ensuring Site security.
Legal Obligation: To comply with laws.
3. How We Share Your Information
We do not sell your personal information. We may share it with:
Service Providers: Third parties assisting with payment processing, hosting, email delivery, analytics, or customer support (e.g., Stripe, Google Analytics), bound by confidentiality agreements.
Legal Authorities: If required by law, court order, or to protect our rights, property, or safety.
Business Transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred.
For EEA residents, international data transfers comply with GDPR (e.g., via Standard Contractual Clauses).
4. Cookies and Tracking Technologies
We use cookies and similar technologies (e.g., web beacons, pixels, local storage) to enhance your experience. Below is how we manage them:
a. What Are Cookies?
Cookies are small text files stored on your device when you visit our Site. They help us remember preferences, track usage, and improve functionality.
b. Types of Cookies We Use
Essential Cookies
Purpose: Enable core Site functions (e.g., login, payment processing, course access).
Examples: Session cookies, and authentication cookies.
Legal Basis (GDPR): Necessary for contract performance or legitimate interests.
Opt-Out: Cannot be disabled as they’re critical to Site operation.
Analytics Cookies
Purpose: Analyze Site usage (e.g., pages visited, time spent) to improve our services.
Examples: Google Analytics (_ga, _gid).
Legal Basis (GDPR): Consent (non-anonymized) or legitimate interests (anonymized).
Opt-Out: Disable via browser settings.
Marketing Cookies
Purpose: Deliver personalized ads or promotions about our products, on our Site or third-party platforms.
Examples: Facebook Pixel, Google Ads cookies.
Legal Basis (GDPR): Consent.
Opt-Out: Disable via browser settings.
Functional Cookies
Purpose: Enhance your experience by remembering preferences (e.g., language, course progress).
Examples: Preference cookies.
Legal Basis (GDPR): Consent or legitimate interests.
Opt-Out: Disable via browser settings.
c. Third-Party Cookies
Third parties (e.g., Google Analytics, Stripe) may set cookies to support payment processing, analytics, or marketing. Their use is governed by their privacy policies, and we ensure compliance with data protection laws.
d. How We Use Cookies
Cookies help us:
Enable Site functionality.
Analyze and improve performance.
Personalize content (e.g., course recommendations).
Deliver targeted marketing (with consent).
e. Managing Cookies
Browser Settings: Block or delete cookies via your browser (e.g., Chrome, Firefox). Note: Disabling cookies may limit Site features.
Opt-Out Links:
Google Analytics: Opt-Out Tool.
f. Cookie Duration
Session Cookies: Expire when you close your browser.
Persistent Cookies: Remain until their set expiry (e.g., 30 days, 1 year) or you delete them.
g. GDPR Compliance
For EEA residents:
We obtain consent for non-essential cookies via a consent pop-up (if implemented).
You can withdraw consent by adjusting browser settings or contacting us.
5. Your Rights
Depending on your location, you may have these rights:
Access: Request a copy of your data.
Rectification: Correct inaccurate data.
Erasure: Request data deletion (subject to legal exceptions).
Restriction: Limit data processing.
Portability: Receive your data in a machine-readable format.
Objection: Object to processing for legitimate interests or marketing.
Withdraw Consent: Opt out of marketing or non-essential cookies.
EEA residents can also complain to their local data protection authority. Contact us at [email protected] to exercise your rights; we’ll respond within 30 days (or as required by law).
6. Data Retention
We retain data only as needed:
Account data: While active and for a period after closure.
Transaction data: For tax/legal purposes (typically 7 years).
Marketing data: Until you unsubscribe.
Cookie data: Per Section 4.f.
7. Security
We use reasonable technical and organizational measures to protect your data. However, no online system is fully secure.
8. International Users
Our Site operates from the United States of America but serves users globally. Data may be transferred to other countries, with GDPR-compliant safeguards for EEA residents.
9. Children’s Privacy
Our Site is not for those under 16. We do not knowingly collect children’s data and will delete it if discovered.
10. Changes to This Privacy Policy
We may update this policy, posting changes here with a new "Last Updated" date. Significant changes may be notified via email or Site announcement.
11. Contact Us
For questions or requests about this Privacy Policy, contact:
Email: [email protected]
Address: Los Angeles CA U.S.A.
For GDPR, our data controller is RetoolED, located in Los Angeles CA U.S.A.